I’ve been called a one-stop creative shop, with services including graphic design, social media, writing, publishing, photography, content marketing, and branding. My big-picture approach to creative motivates me to understand how message, identity, and audience all influence graphic design and delivery.
“Words cannot describe how incredibly talented Tammy is. …. While Tammy’s gift for design is unique, what I have come to appreciate is her ability to turn things around with great speed and accuracy. I don’t know what I would do without her.” (Linkedin recommendation)
how i got here.
My career plans had always included journalism. I was a writer and photographer for my college newspaper and yearbook, and I studied Mass Media, Communications, and photography. When I discovered the Internet in January 1993 and met an M.I.T. student online, I decided to put graduate school plans on hold for a year, and … my, where DID the time go?
During 20 years spent in Boston, with a two-year pit stop in Minneapolis, my career grew from communications to production to creative. When I began working for Aquent (then MacTemps) 1997, I learned that PowerPoint was a gateway drug to print production and graphic design. Most of my skills were developed by Aquent, who provided on-the-job training and kept me challenged with new projects.
In 1999, I was hired by an Aquent client as a PowerPoint specialist. By 2001 I was managing a creative staff of five and developing a wider range of creative services beyond presentations for the company’s teams. I saw the company through a rebrand and then a merger, where I was part of the first round of layoffs after the dotcom bubble burst. I then became inspired to jump into freelance design.
why rubicat?
Since 2003, I’ve been providing creative services under this whimsical name. I have a deep appreciation for cats, a fondness for deep red colours, and a penchant for memorable naming conventions. One day, while I was in a silly Seuss-like mood, the word “rubicat” just popped into my head and refused to leave!
a creative by any other name…
Whether a project requires design, brand, production, or marketing, I bring more than you’d expect from a designer. I consistently exceed expectations, because I have a “big picture” approach to creative. While I am generally a graphic designer, I’m able to contribute to any part (including management of) a creative project. Check out my resume for a more in-depth look at my skills and accomplishments.