Increasing your emotional intelligence helps you reap many benefits in your professional and personal life, from being a better collaborator to being that one awesome employee/coworker known for great ideas and adaptability.
Creatives like myself often have a high EQ, since we must begin a process with “who is my/our audience?” — a question that drives the message and the medium of any project. Market segmentation, even, is driven in large part by EQ.
But before I get too far ahead of myself, here’s the link to the full article at Hubspot’s blog:
(linked article from HubSpot.)